HYPHAE is looking for BIPOC and 2SLGBTQIA+ artists and makers in Western Mass to stock amazing handmade goods in turn-key retail locations across the Valley. We aim to make it easier to sell your art and handmade goods at unique locations – it can be A LOT to reach out to retail spots, follow up on emails, and drop off your work at various places.
Our goal is to reduce the logistical burden on the artist community and support you to grow your sales channels in ways that meet you where you are in your small business.
Applications are rolling – no deadlines! Please share this info with your network.
PROPOSED TIMELINE
- February/March 2026: receive and review applications
- March/April 2026: soft launch our first location in April
- April/May: formal launch with events to drive traffic
HOW IT WORKS
- Prep and provide your packaged and priced goods to HYPHAE. Pickup available.
- We securely store your work, stock it at retail location(s), and merchandise it. Cute.
- You get paid commissions on a monthly basis. Current Commission structure: 50% to the makers, 30% to HYPHAE, and 20% to retail location host.
- Restock and repeat! Artists will be invited to participate in events to drive traffic.
- Additional opportunities may arise where we can sell your work at large markets.
PROPOSED COMMISSIONS
As part of the Turn-Key Retail Program, HYPHAE will handle establishing new retail partnerships, merchandising and replenishing inventory, marketing and promotion, and all related admin work. The Retail Partner provides space, staff support, and promotion.
- Artist: 50%
- HYPHAE: 30%
- Retail Partner: 20%
Businesses! Want to be one of our locations?
HYPHAE is looking for unique business and organization partners to host our turn-key retail offerings, connecting more folks in the Valley to the talents of BIPOC and 2SLGBTQIA+ artists and makers.
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